Winning tender bids, part 4.

Now that the contracting company knows who you are and how far your operational reach is, they are going to want to know just how reliable you are.

Reliability is key to winning tender bids. If you are not seen to be reliable, then someone else who is can be found quite easily. Therefore the potential client must be fully satisfied that your business will provide a reliable service or product. 

There's absolutely no secret to this one - you really must provide reliability. If you do then you will be able to prove that you do by being able to offer things like a 10-year guarantee as well as references from previous clients confirming that you and your workmanship are reliable. Some businesses may also be able to offer a preview of existing work if the product or service is suitable.